ITÁLIA SUMMER CAMPAING
It’s Summertime!

Fields

Season Campaign and Illustration.

Assignment

Itália is an ice cream brand based in Rio de Janeiro, Brazil. They asked us to create a refreshing and cheerful campaign welcoming summertime. We illustrate the tagline “It’s Summertime” using tropical motifs and fresh bright colours, and decorated their stores with posters, large size stickers and aprons for the attendants. For their best customers, we designed a delicate fan to bring some relief to Rio’s hot summer temperatures, and for the really special ones, we designed a parasol for those sunny days by the beach.